Wednesday, January 8, 2014

Corporate Social Responsibility Health Care Programs

Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. CSR is generally understood as being the way through which a company achieves a balance of economic, environmental and social imperatives (“Triple-Bottom-Line- Approach”), while at the same time addressing the expectations of shareholders and stakeholders. In this sense it is important to draw a distinction between CSR, which can be a strategic business management concept, and charity, sponsorship's or philanthropy. Even though the latter can also make a valuable contribution to poverty reduction, will directly enhance the reputation of a company and strengthen its brand, the concept of CSR clearly goes beyond that. 


Corporate Social Responsibility







The Companies Act 2013 states that companies having a net worth of Rs 500 crore or more or a turnover of Rs 1,000 crore or more or a net profit of Rs 5 crore or more during any financial year should have a CSR committee of the board consisting of three or more directors. 




CSR first evolved with big manufacturing companies focusing on programmes relating to health, education and sanitation aimed at the local community where the company's factories were located. This was followed by CSR by FMCG companies who embarked on brand-led initiatives like laundry projects or a farm to fork initiative aimed at plugging supply chain inefficiencies. The service sector boom saw the emergence of foundations that focused on a specific area like education, IT literacy with a pan India focus. 


 




How to start off CSR Programs in Health Care for your Company ?
  1. Please get in touch with us, call/sms +91 9880394959 
  2. We will discuss various health programs we conduct.
  3. Choose the one which you would like to promote.
  4. We’ll discuss the plan and provide you reports/results on how we conducted. 
  5. Write to us - support@trinitycarefoundation.org |          
  6. More - http://trinitycarefoundation.org/csrprogrammesindia 
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